25% in 2025! Local iPhone dispatch seen zooming

Apple’s iPhone shipments in India are projected to grow by 25.00% to reach a record 14-15 million units in 2025, driven by heavy discounts on older models and strategic pricing of the newly launched iPhone 17 series. Industry executives noted that India, Apple’s fastest-growing global market, is expected to remain central to its sales trajectory over the next two years, with festive demand playing a key role. The iPhone 17, starting at Rs. 82,900 (US$ 940.54), has been positioned slightly higher than the iPhone 16 due to the discontinuation of the 128GB base model, with all new variants offering 256GB storage at a lower price than the previous generation’s Rs. 89,900 (US$ 1,019.96) for similar capacity. Research firm International Data Corporation (IDC) India expects dispatches to reach 15 million units in 2025, up from 12 million in 2024, while Canalys projects 14.20 million and Counterpoint Research estimates 18-19% growth, targeting 8% market share in the Indian smartphone market.
According to Canalys, Apple’s domestic wholesale revenue from iPhones is projected to grow to Rs. 1,08,412 crore (US$ 12.30 billion) in 2025 from Rs. 98,717 crore (US$ 11.20 billion) last year, supported by upgrades to Pro models and the new iPhone Air. Revenue will also benefit from rising attach rates of ecosystem products. However, at 5% they remain well below the global average of 37%. Apple reported revenue from operations of around Rs. 79,326 crore (US$ 9 billion) in FY25, reflecting strong premiumisation and aspirational demand. Analysts noted that the iPhone 16 was India’s highest-selling model in H1 2025, driving 96.50% growth in the premium smartphone segment. With affordability schemes and expanding flagship retail stores in Mumbai, New Delhi, Bengaluru, and Pune, Apple is expected to broaden its consumer base and strengthen its ecosystem presence in India.

Disclaimer: This information has been collected through secondary research and IBEF is not responsible for any errors in the same.