In December 2023, Bihar Chief Minister Mr. Nitish Kumar inaugurated a unit of Britannia Industries in Patna.
In June 2023, Britannia Bel Foods Private Limited, a joint venture between Britannia Industries Ltd and French company Bel Groupe, unveiled the new brand identity of their co-branded product range ‘Britannia the Laughing Cow’. The new identity has been announced through a digital video campaign (DVC).
In April 2023, Britannia Marie Gold My Startup initiative announced the top ten winners of its 4th Season and awarded them US$ 12,070.53 (Rs. 10 lakh) each to jump-start their business ventures.
In March 2023, Britannia Croissant business crossed Rs. 100 crore (US$ 12.7 million) revenue milestone in fiscal year 2022-23.
Britannia is the first organised company in India to introduce millet bread into the fast-moving consumer goods industry in April 2023. This effort is in line with the national government's goal of promoting millet and providing a nutrient-dense diet to Indians.
In January 2023, Britannia Industries has partnered with Google to establish 'Britannia Marie Gold My Startup Season 4′, an effort to encourage homemakers to start their own small enterprises. The contest is aimed at providing a platform for women to showcase their business ideas and get a chance to win Rs. 10 lakh (US$ 12,722) to start their dream ventures.
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